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Journals
Archaeology International
Architecture_MPS
Europe and the World: A law review
Film Education Journal
History Education Research Journal
International Journal of Development Education and Global Learning
International Journal of Social Pedagogy
Jewish Historical Studies: A Journal of English-Speaking Jewry
Journal of Bentham Studies
London Review of Education
Radical Americas
Research for All
The Journal of the Sylvia Townsend Warner Society
The London Journal of Canadian Studies
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About UCL Press
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Corporate Social Responsibility im internationalen Kontext : Wettbewerbsvorteile durch nachhaltige Wertschöpfung
CSR im Marketing
other
Author(s):
Marc Helmold
,
René Dathe
,
Tracy Dathe
,
Dominique-Pascal Groß
,
Florian Hummel
Publication date
(Online):
August 18 2020
Publisher:
Springer Fachmedien Wiesbaden
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HTWK Leipzig / OA-HVerlag
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: found
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: not found
CSR-Erfolgssteuerung : Den Reformprozess verstehen, Reporting und Risikomanagement effizient gestalten
Rosemarie Stibbe
(2019)
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Beschaffung-Produktion-Marketing
P Kuerble
(2016)
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Marketing: Grundlagen marktorientierter Unternehmensführung Konzepte – Instrumente – Praxisbeispiele
H Meffert
(2018)
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Author and book information
Book Chapter
Publication date (Print):
2020
Publication date (Online):
August 18 2020
Pages
: 133-139
DOI:
10.1007/978-3-658-30899-5_6
SO-VID:
3c0125b2-7222-49ca-8f4b-c182194f104c
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Book chapters
pp. 1
Einleitung
pp. 7
Ethische Theorien und Corporate Social esponsibility (CSR)
pp. 31
Stakeholder der CSR
pp. 95
CSR im Lieferantenmanagement
pp. 119
CSR in der Produktion
pp. 133
CSR im Marketing
pp. 141
CSR im Innovationsmanagement
pp. 155
CSR im Hospitalitymanagement
pp. 167
CSR-Zertifikate, Normen und Siegel
pp. 175
Zusammenfassung
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