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Journals
Archaeology International
Architecture_MPS
Europe and the World: A law review
Film Education Journal
History Education Research Journal
International Journal of Development Education and Global Learning
International Journal of Social Pedagogy
Jewish Historical Studies: A Journal of English-Speaking Jewry
Journal of Bentham Studies
London Review of Education
Radical Americas
Research for All
The Journal of the Sylvia Townsend Warner Society
The London Journal of Canadian Studies
About
About UCL Press
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Marketing und Unternehmensführung
Die Anwendung mathematischer Modelle im Marketing - Teil 1 -
other
Author(s):
H. Meffert
,
H. Freter
,
J. Schmitt-Grohé
,
H. Steffenhagen
Publication date
(Print):
1971
Publisher:
Gabler Verlag
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HTWK Leipzig / OA-HVerlag
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Stochastic models for learning.
Robert R. Bush
,
Frederick Mosteller
(1955)
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Das Zielsystem der Unternehmung
Edmund Heinen
(1966)
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Preispolitik
Herbert Jacob
(1963)
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Author and book information
Book Chapter
Publication date (Print):
1971
Pages
: 93-117
DOI:
10.1007/978-3-663-02683-9_4
SO-VID:
8e24fbe8-7801-41a0-a04c-e6e3b39f26e9
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Book chapters
pp. 7
Was ist Marketing, wo liegen seine Schwerpunkte?
pp. 23
Die Organisation und Arbeitsweise einer Marketinggruppe
pp. 51
Die Bedeutung der Marktforschung im Marketing
pp. 93
Die Anwendung mathematischer Modelle im Marketing - Teil 1 -
pp. 121
Fallstudie 20
pp. 143
Fragen und Antworten
pp. 165
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