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      Marktorientierte Unternehmensführung im Wandel 

      Marketingstrategien in stagnierenden und schrumpfenden Märkten

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      Gabler Verlag

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          Prostaglandin Endoperoxides

          Ned Porter (1980)
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            Konflikt und Kooperation in Absatzkanälen : Ein Beitrag zur verhaltensorientierten Marketingtheorie

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              Strategic intelligence activity: The management of the sales force as a source of strategic information

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                Book Chapter
                1999
                : 203-245
                10.1007/978-3-322-84425-5_9
                51e6e449-0c8a-4916-b7b1-cf42e0960957
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