Home
Journals
Archaeology International
Architecture_MPS
Europe and the World: A law review
Film Education Journal
History Education Research Journal
International Journal of Development Education and Global Learning
International Journal of Social Pedagogy
Jewish Historical Studies: A Journal of English-Speaking Jewry
Journal of Bentham Studies
London Review of Education
Radical Americas
Research for All
The Journal of the Sylvia Townsend Warner Society
The London Journal of Canadian Studies
About
About UCL Press
Who we are
Contact us
My ScienceOpen
Sign in
Register
Dashboard
Search
Home
Journals
Archaeology International
Architecture_MPS
Europe and the World: A law review
Film Education Journal
History Education Research Journal
International Journal of Development Education and Global Learning
International Journal of Social Pedagogy
Jewish Historical Studies: A Journal of English-Speaking Jewry
Journal of Bentham Studies
London Review of Education
Radical Americas
Research for All
The Journal of the Sylvia Townsend Warner Society
The London Journal of Canadian Studies
About
About UCL Press
Who we are
Contact us
My ScienceOpen
Sign in
Register
Dashboard
Search
24
views
0
references
Top references
cited by
2
Cite as...
0 reviews
Review
0
comments
Comment
0
recommends
+1
Recommend
0
collections
Add to
0
shares
Share
Twitter
Sina Weibo
Facebook
Email
4,913
similar
All similar
Record
: found
Abstract
: not found
Book
: not found
Storytelling und Narration in den Public Relations
other
Author(s):
Annika Schach
Publication date
(Print):
2016
Publisher:
Springer Fachmedien Wiesbaden
Read this book at
Publisher
Buy book
Review
Review book
Invite someone to review
Bookmark
Cite as...
There is no author summary for this book yet. Authors can add summaries to their books on ScienceOpen to make them more accessible to a non-specialist audience.
Related collections
Special issue: Considering EU External Relations After Brexit
Author and book information
Book
ISBN (Print):
978-3-658-11011-6
ISBN (Electronic):
978-3-658-11012-3
Publication date (Print):
2016
DOI:
10.1007/978-3-658-11012-3
SO-VID:
e660afaa-fb24-422d-9be6-a48600bbd14c
History
Data availability:
Comments
Comment on this book
Sign in to comment
Book chapters
pp. 1
Einführung in das Thema
pp. 11
Storytelling in der PR-Praxis
pp. 43
Die Erzählung in der Literaturwissenschaft
pp. 57
Der Text und die Textsorte in der Textlinguistik
pp. 79
Analyse von Texten zur Unternehmensgeschichte
pp. 135
Narrative Typen der Unternehmensgeschichte
pp. 153
Frames in der Unternehmensgeschichte
pp. 163
Fazit
Similar content
4,913
A new storytelling genre: Combining handicraft elements and storytelling via mixed reality technology
Authors:
Y. SONG
,
C. YANG
,
W. Gai
…
Storytelling for Making Cartographic Design Decisions for Climate Change Communication in the United States
Authors:
Carolyn Fish
,
C. Fish
Storytelling to Capture the Health Care Perspective of People Who Are Homeless.
Authors:
Margaret Moore-Nadler
,
Clista Clanton
,
Linda Roussel
See all similar
Cited by
2
Interne Hochschulkommunikation
Authors:
Ulrike Buchholz
Influencer Relations: Ein Leitfaden für gelungene Markenkommunikation in sozialen Netzwerken
Authors:
Darleen Owsianski
See all cited by