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Abstract
<p class="first" id="d3695591e289">The experimental study of cumulative culture and
the innovations essential to it is
a young science, with child studies so rare that the scope of cumulative cultural
capacities in childhood remains largely unknown. Here we report a new experimental
approach to the inherent complexity of these phenomena. Groups of 3–4-year-old children
were presented with an elaborate array of challenges affording the potential cumulative
development of a variety of techniques to gain increasingly attractive rewards. In
contrast to a prior study, we found evidence for elementary forms of cumulative cultural
progress, with inventions of solutions at lower levels spreading to become shared
innovations, and some children then building on these to create more advanced but
more rewarding innovations. This contrasted with markedly more constrained progress
when children worked only by themselves, or if groups faced only the highest-level
challenges from the start. Further experiments that introduced higher-level inventions
via the inclusion of older children, or that created ecological change, with the easiest
habitual solutions no longer possible, encouraged higher levels of cumulative innovation.
Our results show children are not merely ‘cultural sponges’, but when acting in groups,
display the beginnings of cycles of innovation and observational learning that sustain
cumulative progress in problem solving.
</p><p id="d3695591e291">This article is part of the themed issue ‘Process and pattern
in innovations from
cells to societies’.
</p>
Some researchers have claimed that chimpanzee and human culture rest on homologous cognitive and learning mechanisms. While clearly there are some homologous mechanisms, we argue here that there are some different mechanisms at work as well. Chimpanzee cultural traditions represent behavioural biases of different populations, all within the species' existing cognitive repertoire (what we call the 'zone of latent solutions') that are generated by founder effects, individual learning and mostly product-oriented (rather than process-oriented) copying. Human culture, in contrast, has the distinctive characteristic that it accumulates modifications over time (what we call the 'ratchet effect'). This difference results from the facts that (i) human social learning is more oriented towards process than product and (ii) unique forms of human cooperation lead to active teaching, social motivations for conformity and normative sanctions against non-conformity. Together, these unique processes of social learning and cooperation lead to humans' unique form of cumulative cultural evolution.
The remarkable collective action of organisms such as swarming ants, schooling fish and flocking birds has long captivated the attention of artists, naturalists, philosophers and scientists. Despite a long history of scientific investigation, only now are we beginning to decipher the relationship between individuals and group-level properties. This interdisciplinary effort is beginning to reveal the underlying principles of collective decision-making in animal groups, demonstrating how social interactions, individual state, environmental modification and processes of informational amplification and decay can all play a part in tuning adaptive response. It is proposed that important commonalities exist with the understanding of neuronal processes and that much could be learned by considering collective animal behavior in the framework of cognitive science.
In human societies, cultural norms arise when behaviours are transmitted with high-fidelity social learning through social networks 1 . However a paucity of experimental studies has meant that there is no comparable understanding of the process by which socially transmitted behaviours may spread and persist in animal populations 2,3 . Here, we introduce alternative novel foraging techniques into replicated wild sub-populations of great tits (Parus major), and employ automated tracking to map the diffusion, establishment and long-term persistence of seeded behaviours. We further use social network analysis to examine social factors influencing diffusion dynamics. From just two trained birds in each sub-population, information spread rapidly through social network ties to reach an average of 75% of individuals, with 508 knowledgeable individuals performing 58,975 solutions. Sub-populations were heavily biased towards the technique originally introduced, resulting in established local arbitrary traditions that were stable over two generations, despite high population turnover. Finally, we demonstrate a strong effect of social conformity, with individuals disproportionately adopting the most frequent local variant when first learning, but then also continuing to favour social over personal information by matching their technique to the majority variant. Cultural conformity is thought to be a key factor in the evolution of complex culture in humans 4-7 . In providing the first experimental demonstration of conformity in a wild non-primate, and of cultural norms in foraging techniques in any wild animal, our results suggest a much wider evolutionary occurrence of such apparently complex cultural behaviour.
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