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      Customer Value Assessment in Business Markets: : A State-of-Practice Study

      , ,
      Journal of Business-to-Business Marketing
      The Haworth Press

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          Author and article information

          Journal
          Journal of Business-to-Business Marketing
          Journal of Business-to-Business Marketing
          The Haworth Press
          1051-712X
          1547-0628
          June 19 1992
          June 19 1992
          : 1
          : 1
          : 3-29
          Article
          10.1300/J033v01n01_02
          a9478f3e-59ba-4d2e-a13f-1383c65d3c6f
          © 1992
          History

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