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Archaeology International
Architecture_MPS
Europe and the World: A law review
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History Education Research Journal
International Journal of Development Education and Global Learning
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Jewish Historical Studies: A Journal of English-Speaking Jewry
Journal of Bentham Studies
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Research for All
The Journal of the Sylvia Townsend Warner Society
The London Journal of Canadian Studies
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Generierung von Kundenwert durch mobile Dienste
Mobilität und Dienst
other
Author(s):
Roland Meier
Publication date
(Print):
2002
Publisher:
Deutscher Universitätsverlag
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Hogrefe Pflege
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1994); Meyer (Dienstleistungsmarketing
1989) tungsmarketing
(1998)
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7 f
Vgl. (Mobile
(2001)
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1221
Vgl. (Kundenbindungsmanagement
(1998)
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Book Chapter
Publication date (Print):
2002
Pages
: 45-102
DOI:
10.1007/978-3-663-10138-3_3
SO-VID:
1de81fbd-5f2b-481a-b867-abf38af9207a
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Book chapters
pp. 1
Einführung
pp. 11
Kundenwertkonzeption als betriebswirtschaftliche Grundlage der Untersuchung
pp. 45
Mobilität und Dienst
pp. 103
Einfluss mobiler Dienste auf den Kundenwert
pp. 187
Fazit
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