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      Dialogmarketing Perspektiven 2012/2013 : Tagungsband 7. wissenschaftlicher interdisziplinärer Kongress für Dialogmarketing 

      Die Zukunft des Dialogmarketings! – Träumen Androiden von elektrischen Schafen?

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          Anything Relationship Management

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            agendaCPS – Integrierte Forschungsagenda Cyber- Physical Systems (acatech STUDIE)

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              Anwendungen und Technik von Near Field Communication (NFC)

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                Book Chapter
                2013
                April 18 2013
                : 37-61
                10.1007/978-3-658-02039-2_2
                14876194-c769-4da1-b541-b14fe4de9c41
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