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Journals
Archaeology International
Architecture_MPS
Europe and the World: A law review
Film Education Journal
History Education Research Journal
International Journal of Development Education and Global Learning
International Journal of Social Pedagogy
Jewish Historical Studies: A Journal of English-Speaking Jewry
Journal of Bentham Studies
London Review of Education
Radical Americas
Research for All
The Journal of the Sylvia Townsend Warner Society
The London Journal of Canadian Studies
About
About UCL Press
Who we are
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Cloth Coats and Camelot
other
Author(s):
Robert Busby
Publication date
(Print):
2009
Publisher:
Palgrave Macmillan UK
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The Phenomenon of Political Marketing
Nicholas J O’Shaughnessy
(1990)
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The Presidency of John F. Kennedy
Giglio
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JN Giglio
(1991)
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Kennedy
Sorensen
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TC Sorensen
(1965)
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Book Chapter
Publication date (Print):
2009
Pages
: 40-63
DOI:
10.1057/9780230244283_3
SO-VID:
54600add-cd04-4150-973b-a619749855ca
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Book chapters
pp. 1
Introduction
pp. 9
Leadership and Ordinariness
pp. 40
Cloth Coats and Camelot
pp. 64
Thatcher and Major: Marketing a Conservative Identity
pp. 88
Confronting an Elite Identity
pp. 113
New Labour and Tony Blair
pp. 140
Bush, Nascar Dads and Wal-Mart Moms
pp. 168
Cameron and Brown
pp. 199
Conclusion
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