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The Experiential Aspects of Consumption: Consumer Fantasies, Feelings, and Fun

Morris B. Holbrook, Elizabeth C. Hirschman (1982)

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Attentional requirements of learning: Evidence from performance measures

Mary Nissen, Peter Bullemer (1987)

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Measuring the Involvement Construct

Judith Lynne Zaichkowsky (1985)

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Publication date (Print): 1990

Pages: 124-293

DOI: 10.1007/978-3-642-52388-5_6

SO-VID: 8e3b9e8f-b242-4f6e-b6c0-3e5c53c4c86b

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Empirische Prüfung der Hypothesen

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Kindheit, Jugend und Entwicklung

Most cited references 327

The Experiential Aspects of Consumption: Consumer Fantasies, Feelings, and Fun

Attentional requirements of learning: Evidence from performance measures

Measuring the Involvement Construct

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