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Management

Horst Steinmann, Georg Schreyögg (2005)

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Modernes Krankenhausmanagement

Rainer Salfeld, Steffen P. Hehner, Reinhard Wichels (2009)

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Grundlagen des Marketing

Heribert Meffert, Christoph Burmann, Manfred Kirchgeorg (2009)

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Publication date (Print): 2011

Pages: 179-202

DOI: 10.1007/978-3-8349-6664-3_7

SO-VID: 01a569ed-962b-4e3e-99ad-2c98c202126e

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Management der Prozessproduktivität mit industriellen Dienstleistungen
Authors: Sonja Kieffer-Radwan

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Produktivitätssteigerung durch strategische Marketingplanung im Gesundheitswesen – dargestellt am Praxisbeispiel einer Augenklinik

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Most cited references 3

Management

Modernes Krankenhausmanagement

Grundlagen des Marketing

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